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FASHION: DEIRDRE McQUILLANtalks to Amanda Pratt about the inspiration for Avocas autumn look IT COMES AS no surprise that Amanda Pratt, creative director of Avoca, admits that Paul Smith is her greatest hero. Like him, she doesnt go down the traditional route for anything, preferring to find her inspiration from all sources, particularly old fabrics and patterns Paul Smith iPhone 5 Case. Elsa Schiaparelli (who was a customer of Avoca in the 1930s), another designer famous for her individuality, is a revered figure. Pratts ability to combine different colours, textures and patterns in a wayward, artistic way marks out her style as very much her own whether on a box, a cup or in a fashion garment. Its to do with knowing when something is too much or knowing when its too little, it has to do with balance, she says, sitting on the floor in her office, knee-deep in clothing samples. I always start with fabrics because that is my great love, she says, admitting that she haunts the VA in London several times a year. I was always in love with beautiful old clothes that have some resonance. I dont like throwing things away paul smith holldall bags sale. I love the history in fabrics. Her creative responsibilities dont just end with the fashion collections she designs every year C spring 2013 is already out of the way and winter 2013 in progress C but includes everything from scarves to homewares, samples of which crowd the shelves in her office. Ninety per cent of what Avoca produces in these areas is exported, mainly to northern Europe but also further afield; the company has just received a 56,000 order for socks, for instance, from Anthropologie in the US and there is growing interest from Japan. The countries whose fashion really excites me are the UK and Japan, she says. Her scrapbooks in which she gathers ideas, images and fabrics for each season are a key to her design approach. I work on it at night at home, sitting in front of the fire when I have mental space. And I am completely paranoid about it. If I cant in the book, I cant do it in reality. The winter collection shown here, would have started on these pages. I comment on the buttons, always a noticeable feature, the latest made from old watches. Most people think of a button as something that just does something up C it is usually the last thing a designer thinks of, whereas I think of it like a piece of jewellery that adds something happy and unexpected. Buttons were special to our ancestors and were often a mark of position. I see them as surprising details. That element of humour and surprise has endeared her to the Japanese market and Japanese magazines sit on a rack alongside French Vogue and others. I love the Japanese aesthetic and their lack of fear of being different paul smith handbags sale, particularly Japanese women. They like naivety rather than sexuality. We have been exporting there for the past four seasons, which means that at retail, Japan is selling 1.3 million worth of Avoca product. Now the giant Itochu Corporation, one of the worlds biggest, which brought Paul Smith, Vivienne Westwood and Jil Sander amongst others to Japan, wants to open an Avoca retail shop in the country. Pratt is heading there next month C she is already taking lessons in Japanese C and if successful, the venture will mark a major development for the Irish company which has seen a big jump in exports since September 2009 as well as a 64 per cent increase in online business in the last six months. Here in Ireland, however, most people associate Avoca with its caf and shops, the newest of which has just opened in Malahide Castle in north Dublin. Because of this, we are not really seen as an export business, says Pratt. I cant think of any others in Ireland doing what I am doing and exporting. We are not seen in Ireland as being a design-driven house and the area that I am passionate about is design. There is so much innovation going on here and to think that another nation like Japan, whose people are so different, would think that Avoca would be exciting, would be a dream.

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2013年3月14日星期四

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The exhibition is on view at the Paul Smith Flagship Shop in Hong Kong.

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outlet paul smith holdall FASHION ROUNDUP Lady Gaga sings to NYC While Victorias Secret Troops Rescu

Rescued a Building?!
Posted on 8th November 2012 | Fashion Roundup
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Arizona Muse to star in the first ever fashion film for Louis Vuitton. The film will be shot in the world’s greatest museum, the Louvre, entitled ‘Invitation to Travel’. This will be the company’s first fashion film multi-media campaign, shot by photographer/director duo Inez and Vinoodh outlet paul smith holdall. Click here to watch a preview of the campaign that will launch on November 12th. (Grazia)

Diane von Furstenberg has joined designers Issey Miyake, Paul Smith paul smith holdall, Jean Paul Gaultier, and Christian Lacroix, and designed her own iconic Evian water bottle. Each year Evian select one designer to create their own limited edition fashion bottle for the brand. Von Furstenberg’s design includes a quote “Water is Life is Love is Life is Water is..”.  (Glam)

Here at FashionTV we also value the importance of water and designed our set of fashion bottles, enriched with pure crystal water from the Austrian Alps, HERE.

When times are dark and Batman, Superman or Captain America are not around... you can always turn to Victoria’s Secret! Nothing can stop fashion show producers from doing their work, not even Hurricane Sandy. After the storm hit New York last week, the producers for the upcoming and anticipated VS show, managed to be one of the first to revive a whole building to be up and running once again. (Styleite)

US national election week was in full throttle this week, but politics and fashion have always been connected as appearances this week from both candidates could have made a huge difference in the polls. Forbes take a look at Michelle Obama’s best fashion moments and show us why this first lady is not going anywhere. (Forbes)

While the big news this week is the departure of Nicolas Ghesquière from Balenciaga, here is more evidence of what a great job Nicolas did for the brand paul smith handbags sale. Kristen Stewart is known for being a huge fan of Balenciaga and this week she made a breathtaking appearance at the Grauman's Chinese Theater for the premier of her film ‘On the Road’ at the AFI Fest 2012 presented by Audi. (Examiner)

Ending this weeks of fashion highlights, Lady Gaga is not one to stay indifferent to the suffering of others and dedicated a moving a capella version of her song &lsquo buy Paul Smith Handbags;marry the night’ to New York City in a performance in Costa Rica. The pop star also tweeted “here new york, i sang a song for you tonight.” Take a look:

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Paul Smith Tianjin (Image: Fashion Trend Digest)
Kicking off its second crack at the China market, following a well-publicized withdrawal five years ago, leading British label Paul Smith recently unveiled its first new location in Tianjin. Having — in some analysts’ eyes — jumped the gun by entering China before consumers had warmed to more low-key labels, Paul Smith is optimistic that the emerging brand-savvy Chinese shopper will mean its prospects in 2013 are far better than they were in 2006.
Spearheaded by the new Tianjin location outlet paul smith bags, Paul Smith&rsquo buy Paul Smith Handbags;s renewed China push will be both old-school and cutting-edge, with the brand expanding its brick-and-mortar presence while jumping into domestic Chinese social media platforms. Hoping to open around 20 locations nationwide over the next five years, Paul Smith is preparing to open its very first mainland China flagship, a 5,000 square foot (465 square meter) “megastore” in Shanghai by the end of this year.
Located in the Lotte Department Store at Tianjin’s Milky Way International Shopping Center, Tianjin’s Paul Smith boutique wouldn’t look entirely out-of-place in London, with a nicely outfitted interior featuring pale yellow limestone floors and antique furniture. Using the same store-in-store effect seen at Paul Smith locations at Heathrow Terminal 5 and on Greene Street in New York, the Tianjin boutique is divided into four discrete sections: menswear, footwear, jewelry, and womenswear. Each section features its own British flavor, with the menswear section outfitted in traditional hand-carved oak paneling, a pair of 19th century oak tables and two antique chairs upholstered with Maharam fabric personally designed by Sir Paul Smith. With oak flooring in a unique zigzag pattern, a light pink striped backdrop, a central antique dolphin-base table, and a coral chandelier, the womenswear section is the yin to the menswear area’s yang outlet paul smith holdall.

Paul Smith Tianjin (Image: Fashion Trend Digest)
As Jing Daily noted in August, Paul Smith is optimistic that changing demand in the country — led by shoppers with an eye on quality and style rather than logos and flash — will help it capture more of the country’s still-booming high fashion segment despite consumer slowdown fears. By 2020, the mainland China fashion market is expected to triple in size to more than 1.3 trillion yuan (US$206 billion), up from 400 billion yuan in 2010. As Balbina Wong, chief executive officer for ImagineX Group (Paul Smith’s distributor in the Greater China region), put it this summer, “This is the right time to join the race…Chinese consumers are becoming more sophisticated and brand-conscious. China’s overall GDP may slow, but the middle-class is growing Paul Smith Handbags UK.”
As Sir Paul Smith told the FT, “There is a lot more awareness of Paul Smith [in China] now than there used to be…There are a lot of people who are not necessarily looking for the obvious symbols of wealth or fashion. They are more looking to buy things that they know are interesting, or special.”

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2013年1月30日星期三

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